Factors Affecting Supply Chain Resiiliency- Its Impact Over Supply Chain Performance and Customer Value - A Case Study of Pharmaceutical Industry

Abstract

The supply chain structure of the pharmaceutical industry in Pakistan was investigated in this research study. It was hypothesized that supply chain systems were failing because they lacked adequate architecture to handle the demands of the business environment in which they operate. Because of global sourcing and distribution, manufacturing has become more interdependent, dynamic, and unpredictable. Pharmaceutical supply chains have become more complicated as a result, increasing the number of parties involved and the degree of uncertainty that may be placed on the networks that deliver pharmaceutical goods. Only when it comes to timely delivery and the correct location at the right time is this sector truly relevant. A difficult and competitive business environment has resulted from this reality; pharmaceutical businesses are now looking for operational status that will help them improve their supply chain operations. The impact of SCR (Supply Chain Reliability) in Pakistan's pharmaceutical business is the focus of this article. It is the goal of this study to identify approaches and generate information about the degree of supply chain resilience and the determinants of relational competences of upstream and downstream supply chains, as well as the role of internal integration in making the pharmaceutical supply chain robust.